Full time
Harvard University
Boston, MA
Job Summary: Reporting to the Senior Associate Director of Athletics, Business Development, Marketing, & Ticketing, this position is responsible for leading and developing a comprehensive marketing and fan experience strategy across 42 varsity teams. Additionally, this position will collaborate closely with internal departments, as well as external consultants, vendors and organizations to increase revenue, attendance, and brand awareness. Manages and develops a team consisting of a full-time employee, two 10-month interns, and game-day staff. Job-Specific Responsibilities: Marketing and Fan Experience Strategy and Planning Leads the development and implementation of a comprehensive marketing strategy to promote 42 varsity teams to a wide and diverse audience to generate revenue, increase attendance and enhance awareness of Harvard Athletics. Manages marketing and fan engagement budget to support strategy and plans. Responsible for overall fan engagement and...